2. Packaging
3. Point of Sale Branding
2014 / ruiz+company
Healthy food for Busy People. CHEF S is an organic food store in Barcelona that caters to individuals who prioritise self-care, well-being, and a healthy lifestyle.
They guide customers to plan their shopping baskets in order to improve their diet and achieve a better balance. The approach is intended to ensure that customers make wise use of their time and money.
At CHEF S, customers have the unique opportunity to shop by recipe. The store offers a range of organic products and provides precise ingredients for specific menus designed to be cooked and savoured in under 30 minutes. CHEF S's identity focuses on sharing this uncommon approach with shoppers, making the experience effortless and budget-friendly.